Greta Thunberg

The release by a Greta Thunberg-inspired activist group was timed with the global climate strike protests launching Friday.

It’s here – it’s now,” said Katharina Maier, national coordinator of Fridays for Future US, in a written statement, urging others to join the movement. Hers is the voice heard echoing over the images, and she hopes it will inspire action toward a a different future. These types of fires are increasingly harmful to the environments they once helped, and far more dangerous to communities that lay in their paths. Centered on the theme of #PeopleNotProfit, this year’s actions include calls for transformative justice reparations to address systemic inequities exacerbated by the climate crisis. The film is soundtracked by a haunting rendition of California’s state song, accompanied only by the sounds of quiet, rustling wind. But the climate crisis has turned up the dial, fueling a brutal new kind of wildfire more likely to leave devastation in its wake.