NCAA

2024 - 4 - 9

NCAA Madness: Women's Basketball Shines Brighter Than Men's in TV Ratings

Basketball Coach - March Madness - Men's Basketball - NCAA Final Games - NCAA Tournament - Sneakers - Sponsorship Exposure - TV Ratings - Women's Basketball

The NCAA tournaments have wrapped up, and surprising TV viewership results show the women outshining the men for the first time!

The NCAA tournaments have taken the sports world by storm, with sponsors raking in a massive $482 million in brand exposure. In a twist of fate, the women's basketball final garnered more TV viewership than the men's championship game, marking a historic moment in NCAA history. While the men's game drew a smaller TV crowd than the women's, the excitement and energy of both finals were palpable.

Coach Staley's remarkable achievement in clinching the NCAA title adds to the legacy of women's basketball. With the women's viewership surpassing the men's for the first time, the future of NCAA basketball seems to be evolving in unexpected ways. The intense matchups and nail-biting finishes captivated audiences worldwide, showcasing the talent and dedication of collegiate athletes.

In a groundbreaking shift, the NCAA women's basketball championship reached 18.9 million viewers, surpassing the men's game. This milestone signals a significant advancement for women's sports and underscores the growing popularity and appeal of women's NCAA basketball. Additionally, Coach Staley's remarkable success places her among the elite coaches in NCAA history, reinforcing the importance of women's leadership in the world of sports.

As the NCAA tournaments conclude, one thing remains clear: the women's basketball final has left a lasting mark on the sports landscape. With viewership records shattered and historic achievements celebrated, the NCAA championships have set the stage for a new era in collegiate sports. The legacy of Coach Staley and the triumph of women's basketball continue to inspire fans and athletes alike, shaping the future of NCAA competitions.

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Image courtesy of "Sports Business Journal"

NCAA Tournament sponsors earn $482 million in brand exposure (Sports Business Journal)

Brands earned $482 million in sponsorship exposure value from the 2024 NCAA Men's and Women's Tournaments, according to Hive, an AI company that measures ...

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Image courtesy of "NBC News"

Women outshine men in NCAA final TV viewership (NBC News)

For the first time, more people watched the NCAA women's basketball final game than the men's, Nielsen said Tuesday.

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Image courtesy of "Hollywood Reporter"

TV Ratings: Men's NCAA Final Falls Short of Women's Title Game for ... (Hollywood Reporter)

The audience for the NCAA men's basketball championship ticked up from last year's low โ€” but for the first time, the men's game drew a smaller TV crowd than ...

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Image courtesy of "Forbes"

NCAA Women's Basketball Championship Beat Men's Game In ... (Forbes)

The men's basketball NCAA National Championship increased its viewership over last year's final gameโ€”but fell short of the women's championship for the ...

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Image courtesy of "CNNMoney"

The NCAA women's basketball final outrated the men's for the first ... (CNNMoney)

The total number of viewers for Sunday's women's national championship game between South Carolina and Iowa was 18.9 million, peaking at 24.1 million in the ...

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Image courtesy of "ESPN"

NCAA men's basketball final ratings up, but fall short of women's ... (ESPN)

UConn's victory over Purdue in the men's final on TBS and TNT averaged 14.82 million viewers, according to Nielsen. That was not enough to surpass the 18.87 ...

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Image courtesy of "Pounding The Rock"

The NCAA Finals did not disappoint (Pounding The Rock)

Staley is the fifth women's basketball coach to win three NCAA titles, a feat only matched by Geno Auriemma, Pat Summitt, Kim Mulkey and Tara VanDerveer. With ...

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Image courtesy of "Sports Illustrated"

The 10 Best Sneakers of 2024 NCAA March Madness (Sports Illustrated)

Ranking the top ten sneakers worn during the 2024 NCAA Basketball Tournaments.

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Image courtesy of "Amboy News"

How do you view the NCAA Tournament? (Amboy News)

I think I know the answer to the headline question for 80 percent of you. In 2024 when gambling is legal in most states and it was guesstimated $2.72 ...

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